The Swedish based company The Bucket Pros has formed a partnership with the PG Golf & Sports Academy at Atalaya. The goal is to improve the Academy’s overall operation.
The experts at The Bucket Pros specialise in driving range digitalisation and profitability. According to The Bucked Pros website, “The driving range is an incredibly underdeveloped resource.” The Bucket Pros “…want to change that!”
The concept is that a person’s first contact with golf is likely at a driving range and that the driving range should be the major resource for improving golf skills. Unfortunately, most driving ranges are underdeveloped and underused. The Bucket Pros improve driving ranges so that golfers use them regardless of the “day, time or weather”. The Bucket Pros website states: “With the right equipment and mentality, you can have a driving range that is prepared to never be empty.”
PG Golf & Sports Academy owner Peter Gustafsson understands the importance of not having an empty driving range. In a recent Press Release Gustafsson states that using the Pros “… unparalleled knowledge in the digitalisation and management of the range will enable us to drive and control revenue here at the Academy.” To this end Gustafsson plans to follow the Pros “Boost Method”, a program that helps driving range revenue to at least double over a 24-month period.
The success of The Bucket Pros is demonstrated by the factor that now 60 Scandinavian clubs use their services and have adopted their methodology to increase profitability through technology, modernisation and digitalisation. The PG Golf & Sports Academy at Atalaya has the distinction of being The Bucket Pros first project in Spain.
The PG Golf & Sports Academy is already regarded as a state-of-the-art practice facility. It houses an extensive driving range equipped with both covered and outdoor bays, as well as pitching and chipping areas, a large putting green and a teaching studio. Multilingual professionals offer a wide range of services including but not limited to one-on-one instruction, group lessons, clinics and junior workshops. Academy membership and golf packages are also available.
Calle Carlsson, European Sales Director for The Bucket Pros states: “It is incredibly exciting to be announcing our first Spanish partnership. PG Golf & Sports Academy is a great venue with fantastic facilities, catering for all.”
The new collaboration between the PG Academy and The Bucket Pros is just one more example of Atalaya’s ongoing commitment to provide the finest of golfing experiences. Peter Gustafsson’s vision to take the practice facility to the next level speaks loudly to the synergy enjoyed by Atalaya Golf & Country Club and the PG Academy.
